The Ridiculous Business Jargon Dictionary: G-words

Do you wonder where your co-workers picked up all the ridiculous things they say? From fresh-faced interns to top management, everyone drops one of these gems occasionally. We can only hope that you're not here to actually add buzzwords to your vocabulary.

Gain traction [v.]To increase market share.Share this term on FacebookShare this term on Twitter
Game plan [n.]A borrowed sports term referring to a predetermined strategy.Share this term on FacebookShare this term on Twitter
Game-changing [adj.]Describes a fundamental shift. "Our transition from products to solutions is nothing short of game-changing."
Suggested by Nick.
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Gatekeeper [n.]A person that controls the flow of visitors and information to/from management. You should get lunch with this person.Share this term on FacebookShare this term on Twitter


Gazump [v.]To increase the price of an item after an agreement has been made.Share this term on FacebookShare this term on Twitter
Generica [n.]The parts of the US that are so overrun with national franchises, that it's impossible to tell one city from another.Share this term on FacebookShare this term on Twitter
Geography [n.]Sales region. "No way I can make that 4 o'clock. It's clear across my geography."Share this term on FacebookShare this term on Twitter
Gerbil tubes [n.]The covered walkways that connect buildings on a large campus.
Suggested by Tanya
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Get into bed [v.]To begin a close business relationship. "I want to airtight due diligence before getting into bed on this."
Suggested by Paul N.
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Get the axe [v.]To be fired.Share this term on FacebookShare this term on Twitter
Get-go [n.]The beginning. "We need strategy alignment from the get-go."
Suggested by Russel H.
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Ghost work [n.]The uncompleted tasks that laid off employees leave for the rest.Share this term on FacebookShare this term on Twitter
Gisted [v.]To provide a summary. "Don't forget that I want those reports gisted before they reach my desk."
Suggested by Nick.
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Give the dog a bone [n.]To add an obvious error to a report for the boss to find and correct. Helps avoid changes to the important bits.
Suggested by Sam.
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Give the nod [exp.]To approve of a course of action.Share this term on FacebookShare this term on Twitter
Glad-handing [v.]To shake hands with all present. "If you're finished glad-handing the room, we can all get started."Share this term on FacebookShare this term on Twitter
Glide path [n.]The planned series of steps that lead to a defined goal. "I'm not going play-by-play on the glide path, just hit your damn numbers."
Suggested by Tom T.
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Go suit [v.]To be promoted to a management position and forget your technical roots (and possibly skills).Share this term on FacebookShare this term on Twitter
Go-live [n.]The public debut of a project. "Fifteen days till go-live, people. Get it done."
Suggested by Brett.
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Goat rodeo [n.]An especially chaotic meeting or event. "The last earnings call was a complete and total goat rodeo."
Suggested by ML.
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Gofer [n.]A subordinate worker who is often given menial tasks.Share this term on FacebookShare this term on Twitter
Going forward [exp.]Two words of unnecessary filler that are often used to shift focus from negative past results to bright future possibilities. "Market headwinds dipped our bottomline, but we're expecting higher earnings on a go-forward basis."
Suggested by Tom N.
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Goldbricker [n.]An employee who works harder at looking valuable than actually contributing.Share this term on FacebookShare this term on Twitter
Golden goose [n.]A company's most highly valued asset.Share this term on FacebookShare this term on Twitter
Golden handcuffs [n.]Monetary incentives used to retain executives.Share this term on FacebookShare this term on Twitter
Golden parachute [n.]A generous compensation package. Often given to executives after they are laid-off.Share this term on FacebookShare this term on Twitter
Goodness [n.]Elements of quality. "There is much goodness in your proposal." Uggh.
Suggested by John R.
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Gracious Space [n.]A safe, supportive setting where all can feel comfortable, warm... creative. And nobody ever challenges your PC worldview.
Suggested by Anne K.
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Granular [adj.]In excessive detail. "Summarize this for me, you're being to granular."Share this term on FacebookShare this term on Twitter
Grassroots [adj.]Built from the bottom up, without any formal training or organization. Suck on that, elitists!Share this term on FacebookShare this term on Twitter
Gravy [n.]1) Any additional benefits beyond what's expected.
2) A boon or windfall.
"If we peak above the earnings forecast, it's pure gravy."
Suggested by Jonny A.
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Grease [v.]To bribe.Share this term on FacebookShare this term on Twitter
Grease the skids [v.]To give advance notice to a select group before public action is taken. "Let's connect over breakfast and I'll grease the skids before the board votes."Share this term on FacebookShare this term on Twitter
Greater fool theory [exp.]The idea that there is always someone willing to pay a higher (and unreasonable) price.Share this term on FacebookShare this term on Twitter
Green field [adj.]Virgin territory, an untapped market.
Suggested by Scott.
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Green-field thinking [n.]Considering new markets and innovations. "Why don't you drop the green-field thinking and just define what we're already doing."
Suggested by Amy L.
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Greenwashing [v.]Claimed environmental practices that are nothing more than PR fluff.Share this term on FacebookShare this term on Twitter
Grey-sourcing [v.]Hiring ancient programmers to support equally ancient IT systems.
Suggested by Steve H.
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Grip and grin [n.]Obligatory hand shaking and fake smiles before a meeting. "Now that we've taken care of the grip and grins, shall we begin?"
Suggested by Primus
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